Join a performing rights organization as soon as you achieve eligibility. To be eligible, you need to have a qualified public performance in an established venue such as a concert hall or university. Once you have joined, browse the list of opportunities available through your performing rights organization. The American Society of Composers, Authors and Publishers, or ASCAP, is one organization that offers an "I Create Music Expo" each year. Book early and attend music conferences to promote yourself and make connections with people who can get you a corporate music gig.
Continue to play in public venues to increase your level of exposure, building a local fan base that is loyal to your band. Corporations want to see that your band has appeal among the demographic that is appropriate to the corporation's product. Even if you have to play some concerts for free, it will pay off when those free gigs lead to better and more lucrative performing opportunities. Play in community centers, colleges and parks and enter local and national band contests.
When applying for a gig, send a professional head shot or band photo, press release, contact information, demo recording and list of performances. These items form what is known as a press kit. Corporations won't consider your application without a press kit. Your press release should contain important facts about your band and tell your story. Contact information should include your contact person's name, email, phone number and mailing address. The demo recording should have one to three songs demonstrating the band's style; if you use more than one song, use contrasting songs to show your range. The list of performances should include all of your performances.
Attending music conventions provides opportunities for you to promote your music. You can locate music conventions in your area by signing up for a membership with the American Composers Forum, BMI, TAXI and the National Association of Musicians, Vocalists and Entertainers. You can locate agents online through TAXI or try attracting agents by performing in high-profile contests. Agents are always on the lookout for new talent, and a good agent helps you book a corporate music gig through skill and reputation.