Here are some factors that can influence the pay for acting in a commercial:
Union status: Actors who are part of unions like the Screen Actors Guild (SAG) or the American Federation of Television and Radio Artists (AFTRA) may receive higher minimum payments and benefits compared to non-union actors.
Role: Lead actors in commercials usually get paid more than supporting actors or background extras.
Talent required: Commercials that require special skills or talents, such as dancing, singing, or speaking a foreign language, may command higher rates.
Market: The location of the commercial, as well as the size of the market, can also affect the pay. Acting rates tend to be higher in larger markets like New York, Los Angeles, and Chicago.
Production size: Larger productions with more elaborate sets, costumes, and crew may have higher budgets and offer correspondingly higher acting rates.
Residuals: Many actors also receive residuals for their work when commercials are broadcast or re-aired, generating additional income over time.
It's essential to remember that the pay for acting in a commercial is negotiated, and actors should consult their union agreements or work with an agent or manager to ensure they receive fair compensation for their work.