Arts >> Art >> Other Art

How to Design Clothes for an Online Clothing Store

Designing clothes for an online clothing store can provide an opportunity for clothing designers to break into an otherwise tough market. The online marketplace makes barrier to entry lower because it is less expensive to sell clothing online without an expensive storefront. Specialty shops online can provide an emerging designer with an ideal opportunity. Design clothes that stand out, yet are current with today's trends. Online shoppers can click to the competition in just seconds, so it is important that the clothes have impact and express a viewpoint.

Things You'll Need

  • Clothing designs
  • High speed internet connection for research
  • Online portfolio
  • Marketing
  • Screen printer
Show More

Instructions

    • 1

      Design a collection of designs to present to online clothing stores. Focus on t-shirt designs first since you will be able to produce these at a lower cost until you have established your brand in an online store or stores. Make sure the designs have impact and will blend well with your overall brand.

    • 2

      Research the online marketplace for online clothing stores. Look for independent specialty boutiques that match your design aesthetic. Make a list of these stores and note their contact information for later use.

    • 3

      Build an online portfolio with the assistance of a web designer. Design the portfolio to match your design aesthetic. Provide a detailed look at your designs, explain your design process, point of view as a designer, biography, and contact information.

    • 4

      Contact the online boutiques from your list to establish a business relationship. Market your designs through your website at the same time to generate more leads. Negotiate a deal for the online boutique to carry your clothing. Emphasize your strong points as a designer when making the deal.

    • 5

      Take your designs to a screen printer to be printed. Print the number of t-shirts that each boutique would like to start off at for inventory.

Other Art

Related Categories