1. Album rarity: The specific album and its rarity play a significant role in determining its value. Some Elvis Presley albums from 1968 may be more limited in quantity or have unique characteristics that make them more collectible and valuable than others.
2. Condition: The condition of the album and its packaging is crucial. An unopened album with original wrapping in mint or near-mint condition will generally command a higher value compared to one that shows signs of wear, damage, or discoloration.
3. Market demand: The demand for Elvis Presley memorabilia, particularly among collectors and fans, influences the album's value. If there is a high demand for the album in the market, it can contribute to a higher price.
4. Authenticity: The album's authenticity is essential. Genuine and certified Elvis Presley albums with original wrapping from 1968 will hold more value than those that are questionable or unverified.
5. Provenance: The history and provenance of the album can add to its value. If it comes from a reputable source or has a known history of ownership, it may enhance its collectibility.
It's recommended to consult with experts in music memorabilia or collectors to assess the specific album and provide a more accurate valuation based on its unique features and the current market conditions.