Select a name for your theatre. A name identifies your organization and its style. It may describe your productions (The Musical Theatre Guild),identify your location (Fort Worth Theatre) or describe your target audience (Dallas Children's Theatre). Register your name with your local government to determine if anyone else is using the name.
Write a mission statement describing your vision for the organization and how that vision will be accomplished. A broad statement will give you the flexibility to perform other activities that complement your vision, such as classes and workshops.
Identify the status of your organization. A nonprofit theatre accepts tax-deductible donations and is eligible for grants. A for-profit theatre avoids the paperwork necessary to apply for nonprofit status. Contact your state government to determine the requirements for establishing a nonprofit organization.
Create a financial plan. Identify individuals, companies, organizations and foundations in your community and nationwide who contribute to theatres and, more specifically, potential donors who support your mission. Opening a bank account establishes your theatre as a viable business in your community and enables you to receive funds immediately.
Identify a location where your productions will be presented. The length of your season may influence the availability of a venue.
Make two lists. The first list contains names and contact information for people who will buy tickets to your productions. The second list is made up of media contacts that will help you promote your productions.