Focusing on the experience:
* Where stories come alive.
* Escape the ordinary, explore the extraordinary.
* Your next adventure starts here.
* Find your next favorite book.
* More than just a bookstore, it's a community.
Highlighting the product:
* The best books, always.
* Discover your next literary obsession.
* Books for every reader.
* Unleash your imagination.
* A world of stories in your hands.
Short and punchy:
* Read more.
* Books. Coffee. Dreams.
* Get lost in a good book.
* The book lover's paradise.
* Your local haven for bookworms.
Humorous:
* Warning: May cause excessive reading.
* We're addicted to books, and you should be too.
* Books are cheaper than therapy.
* Books: Because reality is overrated.
* We sell books, but we also have coffee.
You can also personalize your slogan based on your bookstore's specific niche:
* For the history buff: "Where history comes to life."
* For the travel enthusiast: "Escape the world, one book at a time."
* For the independent bookstore: "Support local stories."
Ultimately, the best slogan for your bookstore will depend on your target audience and your unique brand identity.