Here's why:
* It's not just about sending information: Communication isn't simply about transmitting a message. It's about ensuring that the receiver understands the intended meaning.
* It involves both sender and receiver: Effective communication requires both the sender to encode their message clearly and the receiver to decode it accurately.
* It's a dynamic process: Communication is not a one-way street. It involves feedback loops, where the receiver responds to the message, providing the sender with information about their understanding. This allows for adjustments and clarification to ensure shared meaning.
* It goes beyond words: Nonverbal cues, like body language and tone of voice, play a crucial role in conveying meaning. The context of the communication also influences its interpretation.
Therefore, the essence of communication is the process of creating, transmitting, and interpreting information to achieve a mutual understanding between individuals or groups.