Here are some ways motto is used:
* Personal motto: "Live and let live" or "Never give up."
* Company motto: "Think different" (Apple), "Just Do It" (Nike).
* National motto: "In God We Trust" (United States), "Liberty, Equality, Fraternity" (France).
* School motto: "Knowledge is power" or "Excelsior!" (meaning "Ever upward").
Essentially, a motto is a concise statement that encapsulates a core value, aspiration, or philosophy.