What is The motto?

"The motto" is a phrase that typically introduces or accompanies a motto, which is a short memorable phrase that expresses the guiding principle or beliefs of an organization, group, or individual. In this context, the motto is usually a well-known or widely recognized statement that embodies the values or aspirations of the entity it represents. Mottos are often used to inspire, motivate, or encapsulate the core ideology of an organization or individual.