Create a YouTube channel of your performances. By uploading videos, YouTube gives you maximum exposure by giving billions of people across the world the chance to see and hear you. Having a channel also gives people the opportunity to view a series of your videos, and they can even subscribe to your channel. The challenge is to get hits on your videos. You can start by sending your videos to everyone you know via a YouTube link. YouTube also offers ways that you can maximize your exposure by entering key words and phrases when uploading your videos.
Another way to market your talent is with live performances. This is a good way to attract a fan base. If you're in a major city, like New York or Los Angeles, there are many places for you to perform. If you are in a smaller city, you can approach clubs and bars and ask them if you can perform on a certain night of the week or of the month. Most places will ask for a demo of your work, so make sure you have a quality recording to help market yourself.
The Internet has opened many new opportunities for marketing, and social networking websites are one of them. Start by building a website for your talent complete with a bio, videos and any other pertinent information like performance dates. Join social networking sites like Facebook and Twitter and direct people to your website. There are numerous social networking sites to join where you can start to market yourself and spread the word about your singing talent.
An agent is someone who can definitely help to market your singing talent and help get you work. An agent can also connect you with the right industry people who can help take your career to the next level. Getting an agent isn't always easy, though. A good start is by having a strong demo, pictures and a good press kit. Research agents who specifically work with singers, contact them and ask them if you can send them your package.
If you have a completed CD of your music, there are websites that will allow you to sell it online. Websites such as CD Baby allow independent singers and bands to sell their CDs. Typically, you send them a number of your CDs, and they will set up a page for your music purchases and share the profits with you. These websites can help you to market your talent, and possibly even make some money for you.