* The Stax Museum of American Soul Music's annual Soul Music Festival: This event in Memphis, Tennessee, has been running for over 20 years and celebrates the legacy of Stax Records, a legendary label that produced iconic soul artists like Otis Redding, Isaac Hayes, and Sam & Dave. It features live performances, panel discussions, and exhibits.
* The Apollo Theater's Amateur Night: While not strictly a "soul music" event, this legendary New York City venue has been hosting talented musicians for over 80 years. Many notable soul singers, like Ella Fitzgerald and James Brown, got their start on the Apollo stage.
* The Montreal International Jazz Festival: Though not solely focused on soul, this festival attracts some of the world's best soul artists and has been running for over 30 years. It features a diverse lineup, including many legends of the genre.
* The Newport Jazz Festival: Similar to the Montreal festival, Newport Jazz features a variety of artists, including a significant soul component. Running for over 60 years, it's one of the most prestigious and enduring jazz festivals in the world.
It's important to note that there are countless other soul music events happening around the globe, both large and small. Each one contributes to the vibrant and enduring legacy of soul music.
To determine the "greatest" and "longest running," consider your personal definition of these terms and explore the rich history of soul music festivals and events.