Blogcasts are often published with a title and a description that listeners can see before listening to the audio file. Additionally, blogcasts may have show notes or other supplemental content linked to from the post where the audio file is available.
Blogcasts can be listened to directly through a blog post or downloaded for later listening. Some blogs are also available through subscription services, such as iTunes and RSS.
Blogcasts can be a great way to reach a wider audience with your content. They are also a way for bloggers to connect with their readers in a more personal way.