Clown makeup patterns are determined in large part by the different clown types. The buffoonish auguste clown usually has over-the-top face paint; character clowns are characterized versions of regular people like hobos; pierrot clowns have a more refined look; and whiteface clowns mix and match from the different clown forms. If you want to base your clown face on one of these clown types, research past clowns for ideas. Auguste clowns often have beards, so make sure to incorporate the beard into the design.
Regardless of what clown type you choose, your patterns should reflect the character you want to play. In addition, you must pay attention to your facial structure. Work with your cheek bones, brow lines and dimples to find a pattern that meshes with your facial anatomy. A careful examination of your face in a mirror will give you some of the best ideas for patterns.
If you want to be a silly clown, find your most pronounced features and highlight them with your patterns. Let's say you have a big chin. Use your pattern lines to draw attention to your chin and away from your other features. Sad clowns are often distinguished by frown lines and/or tear drops. If you want to portray a scary clown, emphasize the bags under the eyes and consider the addition of painted fangs, veins or blood into your patterns. A serious clown will often have simplified makeup without large lip lines or flashy patterns.
Clown type will also determine the colors you use in your clown makeup, especially the base color. Auguste clowns use a pink/flesh-colored base, while white-face clowns build on a vibrant white base. Color can say a lot about your personality. Bright colors like red, orange or yellow can call attention to certain features. Consider colors that complement each other if you want your clown face to have an ordered look; however, if you want to embrace the goofy clown, the clash of colors can add to the overall absurdity of your character.
Don't overdo it with color. Too many colors will blend together and muddle your clown's overall appearance. Because your patterns will already accentuate certain features, use your colors to work alongside your patterns. Accomplish this by using just a few colors in addition to your base. When you get too elaborate with your color, you run the risk of upstaging the pattern and muting its impact.
Brilliant patterns and captivating colors are pointless if you don't know how to apply the makeup. Begin by cleaning and drying your face and covering any areas of your face you don't want to color (including the hair). Start with your main color base. It's a good idea to layer your color base a few times. Once you're pleased with the base, work on the details. In order to maintain the boundaries of your pattern, use a dark colored eyeliner pencil to draw the details. Beginning with your lighter colors and progressing to the darker colors, add color to the different patterns. When you're pleased with your makeup, dust off your face to preserve the colors and patterns.
In order to achieve professionalism, use a variety of different brushes. Sponges are good for the initial base layers, while smaller brushes are best for more detailed areas. Use makeup remover or baby oil to erase any mistakes from your face.